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THE DATA DESIGNER

THE DATA DESIGNERTHE DATA DESIGNERTHE DATA DESIGNER

Where data meets design

DISCOVER

THE DATA DESIGNER

THE DATA DESIGNERTHE DATA DESIGNERTHE DATA DESIGNER

Where data meets design

DISCOVER
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Let’s talk business.

Need dashboards & automation? We can help

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Need mentoring?

Transitioning into Data? I can help.

DATA ANALYTICS x UX DESIGN

Data alone doesn’t drive action. Design does.

Most dashboards fail because they overwhelm users with just too much information. 


And a badly designed one only adds confusion, so you end up ditching it and you’re back to manual Excel work.


So, we automate analytics with human-centered design to make your data experiences intuitive, actionable, and beautiful. 

OUR SERVICES

/services

Easy-to-use PowerBI Dashboards

Easy-to-use PowerBI Dashboards

Easy-to-use PowerBI Dashboards

Who has the time to muck around, trying to find the right data for quarter end results when your team has other million things to do?
Let us help you create easy-to-use, easy-to-navigate, easy-to-maintain PowerBI dashboards that your team will actually want to use. Save 100+ hrs from creating manual reports, now.

Let’s build

Key Metric (Board) Reporting

Easy-to-use PowerBI Dashboards

Easy-to-use PowerBI Dashboards

Why spend your precious time, chasing different departments for data that goes into the same report that your team has to generate every month, quarter, year?
We can help automate all your data processes into one single report, so you can stop chasing data and just watch your report refresh automatically. Plus, it’s ready in the presentation format for your next meeting.  

Let’s Metric-fy

Automate, Automate, Automate

Model all your data into one place

Model all your data into one place

Tired of manually adjusting Excel spreadsheets, using endless vlookups and pivot tables, loading millions of rows of data from your source system - only to do this tedious task every month, quarter, year?
Let us identify areas of automation without disrupting your current data processes and help automate those (boring) everyday  tasks using the power of Power Automate and Power BI. 

Let’s Automate

Model all your data into one place

Model all your data into one place

Model all your data into one place

We know you dread asking different departments for their data when it comes to reporting - the difficult chats around requests, sharing and let’s not forget the awkward follow up emails. Plus your IT team is not available or busy with “higher priorities”. But do not worry. This is normal in almost all organisations & you’re not alone.

Let us help you build automated dataflows, so you can use and share your enterprise data securely and seamlessly.

Let’s Model
/mentoring

Practical, hands-on and outcome-driven

When I’m not designing, I help professionals from all backgrounds to transition into data. 


Mentoring comes with CV & LinkedIn optimisation for analytics roles, interview prep, portfolio feedback (Power BI).


I know how you feel because I’ve been exactly where you are right now. So I wrote a free ebook to get you started.

Download Free eBook

/ebook

eBook to get you started on your data journey

I wrote this eBook with my younger self in mind - a passionate professional who wanted to take a leap in their career but just didn’t know how to.

Adding fear, self doubt and caring about what others thought to the unknowns of transitioning into a new career made things worse. I felt trapped with a no way out. 


But through taking risks and jumping into the unknown, I came to realise there is a path for everyone, but only if you’re willing to put in the work.

And it makes this process a whole lot easier if you have a guide or a map to where you want to get to.

So this eBook isn’t going to magically get you a data role overnight, but will be a helpful guide in getting your first step towards the right data role for you. 

Download PDF
/about

I'm a Korean-Kiwi living in Auckland. 


I help organisations turn complex data into clear insights people actually use. 


When I’m not designing dashboards, I educate and mentor career change into data analytics.

Let’s Build Together

/career

My Career

Naturally driven by innovation and having an analytical mind, I bring a unique perspective with experience across Data Analytics, UX Design, Risk Management, Scientific Research, Project Management, Operational Management, and Entrepreneurship.
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I’m currently a Manager of Enterprise Risk Data Models & Insights at a financial institution, where I develop data products and processes to help the organisation manage risk more effectively. 


Also as a certified Scrum Product Owner, I specialise in delivering enterprise-level Power BI solutions and data flows in Agile ways.

Let’s Collab

Roles I’ve played so far

Feb 2024 - Present

Manager Enterprise Risk Data Models & Insights

Westpac New Zealand Ltd


Jan 2023 - Feb 2024

Senior Analyst Enterprise Risk

Westpac New Zealand Ltd


Jun 2022 - Jan 2023

Risk Systems Administrator / Data Analyst

Westpac New Zealand Ltd


Apr 2022 - Jun 2022

Data Analyst

Auckland Transport


Mar 2022 - Apr 2022

Relocation


Dec 2019 - March 2022

Facilities Manager

Ingham Institute, NSW, Australia


Mar 2019 - Dec 2019

Facilities Officer

Ingham Institute, NSW, Australia


Mar 2019 - Mar 2020

Founder

XRBIS, self employed, NSW, Australia


Aug 2018 - Mar 2019

Postdoctoral Research Fellow

School of Chemical Sciences, University of Auckland, New Zealand

LINKEDIN

/education

What I've learnt so far

2024

Certified Scrum Product Owner (ID:1985608) 

Scrum Alliance, Inc.


2020 - 2021

Diploma of Project Management - BSB51415

TAFE NSW, Sydney, NSW, Australia


2014 - 2018

Doctor of Philosophy (Ph.D.) in Chemistry

The University of Auckland, Auckland, New Zealand


2013 - 2014

Bachelor of Science (B.Sc.) Honours 1st Class in Chemistry

The University of Auckland, Auckland, New Zealand


2014

Neutron School on Neutron and X-ray Scattering and Reflectivity

ANSTO, NSW, Australia


2010 - 2013

Bachelor of Science (B.Sc.) Double Major in Chemistry and Statistics

The University of Auckland, Auckland, New Zealand

Let’s Connect

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Power BI x Spotify API

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PAUL BAEK

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